Marketing Without the Spend: How to Build Trust, Attract Clients, and Scale Sustainably
Get your copy of the full Home Care Growth Playbook — a practical, no-fluff resource designed for small-to-medium home care operators who are ready to grow but don't want to throw money at ads without a return.
🧠 What’s Inside the Playbook:
The Personal Growth Story: How to go from community hustle to systematised, scalable growth (and the mistakes to avoid along the way).
Our top 3 Performing Ads that have generated thousands of Home Care Leads for under $1 each
Why Most Home Care Marketing Fails: And how to fix it using trust-building, not ad spend.
The 3 Things Every Older Australian Needs to Take Action: Learn how to frame your conversations and messaging around real needs, not generic offers.
The “Yoda Model” for Building Authority: You're not the hero — your client is. Learn how to position yourself as the trusted guide in their journey.
AI + Human Systems That Work: The tech-enabled system I use to attract, triage, and convert clients without burning out your team.
The Parasocial Growth Strategy: Based on the 7-hour rule and grounded in research, this approach helps you build deep trust — at scale.
Free Tactics That Work: Videos, newsletters, SMS, and content marketing tips tailored to our unique industry.
The Power of Community: How to build, activate, and nurture a local community that fuels your pipeline.
What NOT to Do: Avoid the most common mistakes I see home care founders make when trying to scale up their marketing.
Need Help With Your Community Engagement Strategy? Get In Touch...
Email: Jim.Moraitis@VillageLocal.com.au
Tel: 0437 236 688